Creators & Partners
Calm, practical tech guidance for families — written like a trusted consultant, not a billboard.
We collaborate with thoughtful creators and ethical tech brands to help parents and carers navigate apps, games and devices with confidence.
Who we are
Understanding Tech is an independent UK project focused on clear, evidence-based advice about family tech, online safety and digital habits.
We don’t use affiliate links or paid placement in our guides — when we recommend something, it’s because it’s genuinely useful.
What we offer creators
- Newsletter and blog features with backlinks to your page or resource.
- Guest Q&A or quote in relevant guides (credited with link).
- Inclusion in our “trusted resources” list for parents.
What we offer brands
- Independent product reviews focused on safety, privacy and real-world setup.
- How-to guides and setup checklists parents can use immediately.
- Optional co-branded PDFs for schools/PTAs — no tracking, no pop-ups.
What we ask
- Real value for families (not just promotion).
- Clear privacy approach and transparent pricing.
- No demands to change editorial conclusions.
Collaboration options
Share a guide
Creators highlight one of our practical guides to their audience. We credit and link back to your profile in our newsletter.
Provide a tip or quote
Contribute a short, actionable insight we can include in a relevant article (credited, with link).
Product walkthrough
For brands: offer a hands-on demo or trial so we can test setup, parental controls and day-to-day usability honestly.
Newsletter placement example
Section: Tech in the News — Weekly context for parents
Feature: A short paragraph on why your resource or product matters, a plain-English takeaway, and a link to learn more.
Audience: UK-led, parent-first, growing via schools, community groups and creator mentions.
Get in touch
If you run a creator account or a family-focused tech product and would like to collaborate, send us a short note below.
We usually reply within two working days.
Frequently asked
- Do you accept paid placements?
- We don’t accept payment to change conclusions. If we ever run paid sponsorship for a newsletter issue, it will be clearly marked.
- Can we supply review units or trial access?
- Yes — loan units or time-limited trials are welcome. We disclose when something was supplied, and still review independently.
- Do you work with schools or PTAs?
- We produce free printable PDFs and plain-English guides that schools can share with families. We’re happy to co-brand where appropriate.